Hogan Dowling McNamara
Hogan Dowling McNamara is a legal firm, which was set up in 2010 by young, highly experienced and qualified solicitors. 2020 Brand + Marketing Visionaries was tasked to strategically position the firm for continuous growth.
The primary objective was to ensure that the firm had absolute clarity as to where its position was in the marketplace and that the brand and core message would help attract more of its ideal clients. The core message ‘LEGALLY SPEAKING, WE’RE DIFFERENT‘ really defines the firm’s ‘why’ and what the partners fundamentally believe in. This was tied in with a new brand mark, illustrating a sense of vibrancy and energy. The colours utilised are not stereotypical of a law firm. The new brand was executed onto important touch points including a new website, stationery, documentation, social media and signage.
What the client says
We have engaged with Tony and 20/20 over a number of years on our marketing strategy and delivery. I can only say they are exceptional at what they do. From the outset of any project they listen to our needs and deliver at every turn, no matter how many times we challenged them by changing our view, Tony and the team stayed the course , they are a breath of fresh air. Fergal McNamara, Partner